Most companies have their own sales funnel approach. They use this to collect more leads and use these contacts to broaden their reach. But if you are a business trying to segment and personalize your sales approach, the best way to do it is to set up your very own quiz funnels.
In this episode, Brian Cassingena, a published author, international speaker, and top email resurrection specialist, will discuss how to use quiz funnels as your front end lead generator. Listen to him as he shares his best marketing campaigns, which led him to generate at least $35 million next to his name.
What you’ll learn from this episode:
- How a quiz funnel looks like and its benefits
- Increasing engagement through quizzes
- What is the marketing ecosystem?
- Driving higher conversion rates through follow up emails
- Social media platforms (Facebook and Instagram) vs email
- Building the right questions to develop insights quickly
- Getting feedback on your quizzes
- Transferring information through CRM
- What is the formula for the best quiz funnel?
- Executing simple systems