Today Den interviews Ben Baldwin who is the founder of Chuffed Productions, long-time client, member of Den’s VBA, and all-round top bloke. If you’re in the video production industry, then listening to this is very likely to make you money.
Here’s a sneak peek at what you’ll hear:
- Why bad actors would be better off behind the camera than in front of one. – 2:15
- Ben rattles off a laundry list of presenting jobs he had before launching his own business. – 4:00
- How Ben bluffed his way into the video production industry. – 6:30
- Why you should shake more hands if you want to go further in business. – 7:00
- A clever thing Ben did as a video freelancer that helped him scale his business later on. (Best part: anyone video freelancer can do this immediately. – 9:45
- Ben debunks a common videographer myth that is holding backing many videographers from scaling up their business. – 10:00
- ATTENTION videographers: beware of the “editing trap”. – 11:00
- The “5-letter word” that’s considered a dirty word amongst videographers. (Hint: it starts with the letter “N” – 15:00)
- How to win at business by saying “No” to more would-be clients. – 19:00
- How to avoid pain-in-the arse clients. – 21:00
- The timid business owner’s guide to building smooth-sailing client-partner relationships. (And… doing it with brutal honesty. – 22:00)
- A dirt simple way to jack up your fees (used by Google and other giant corporations) and have your clients not even raise an eyebrow. This can work just as well for the little guy, too. – 23:50
- A profit-killing mindset that is keeping many video freelancers a day late and a dollar short. (If you are saying any of the things mentioned at 24:00, you might want to change that right quick.)
- Wicked good business advice from Mr. Den Lennie. 24:30
- The book every business owner should read at least twice per year. (This book is fast becoming the small business owner’s Bible, and for good reason. – 37:20)
- Why you should be concerned if you’re always feeling comfortable in business. – 40:00
- One big advantage business owners who attend masterminds have over those that don’t. – 40:30
- The secret behind Ben’s dramatically improved business acumen. (And, how you can do the same. – 42:00)