Den Lennie
    VBA Elite Mastermind · Hobart, Tasmania · 17 and 18 November 2026

    Two days in a room that knows your business.

    Twice a year the Elite Boardroom leaves the screen and sits at one table. This November it's Hobart. The room holds sixteen, and twelve owners are already confirmed. Two days working on each other's businesses, then an optional third at MoNA. Seats aren't sold. Members are invited, and the seat is included in membership at no extra cost.

    Join before 31 October and you're in the room.

    The VBA Elite room together at the Sydney mastermind, June 2026

    The room at our last mastermind. Sydney, June 2026.

    Join before 31 October.
    26
    days
    07
    hrs
    29
    mins
    18
    secs
    Video business owners working around a boardroom table
    Who's already at the table

    Twelve owners have confirmed their seats. The room holds sixteen.

    The value of a mastermind is who's in it, so here's the room you'd be walking into. Documentary makers and corporate studios. Live-event and broadcast operators. Education and sports video specialists. Most run their companies across Australia; the wider Boardroom reaches the UK, Germany and the US. In scale they run from owner-operators past the $150K baseline to studios past seven figures. Some have been in the room five and six years. Others joined in the last few months. Four seats remain, and the only way to one of them is membership.

    Different niches, same climb. Every one of them has sat where you're sitting, and at least one of them is two steps past your current problem.

    Inside the room

    This is what a VBA mastermind looks like

    Filmed at a previous VBA in-person mastermind.

    The word means something

    Nobody is the audience.

    The idea goes back to Napoleon Hill's Think and Grow Rich: two or more business owners in one room, working for the betterment of everyone in it. Your business is on the table, and so is everyone else's.

    The twelve owners already in the room run the same kind of company you do. They take your problem apart, and you do the same for theirs.

    Members working a business around the table
    A session in front of the slide reading the business keeps thinking overnight
    The room listening during a working session
    The group laughing together at the end of a day

    Sydney mastermind, June 2026. Working days, and what happens around them.

    What actually happens

    Less agenda than you'd expect. More work than you'd believe.

    People always ask what we do on the day. The room sets the agenda. Each owner reports in on the last twelve months: where the business was strong, where it leaked, what the numbers say. Then we build the days around what's actually on the table, across team, systems, growth strategy and targets. The structure is light on purpose. The work isn't.

    Monday
    16 Nov
    Travel day
    Arrive in Hobart

    Fly in whenever suits. Nothing is scheduled, so if you land early there's a city worth walking around. Most of the room is in by the evening.

    Tuesday
    17 Nov
    Day one in the room

    9:00 start in the classroom at the Mövenpick Hotel Hobart, through to about 5:00, lunch included. Each owner reports in on the last twelve months, the real numbers go up, and we work the businesses in turn. Dinner together that night.

    Wednesday
    18 Nov
    Day two, plus where AI actually landed

    More of the room, same hours. Day two also takes stock of AI: what's changed since the last workshop, what members have actually deployed, and what's worth your time against what isn't. Dinner together again.

    Thursday
    19 Nov
    Optional
    MoNA, for anyone staying on

    An early start across the Derwent by ferry to the Museum of Old and New Art. Lunch together, and we're done about 2:00, in time for an afternoon flight. Fly out on the Wednesday evening instead if you'd rather.

    The Museum of Old and New Art on the Derwent, with the hills behind it
    MoNA, on the Derwent. Thursday, for anyone staying on.

    You fly home with your next twelve months worked over by people who run the same kind of business, and who'll still be on the weekly call when you report back on it. That's the difference between a plan and a plan with witnesses.

    Around the table

    Both nights, the room eats together.

    Dinner is booked for both nights and Den hosts. It's included, along with lunch on both working days. You book your own flights and hotel.

    Worth saying plainly, because a lot of the value turns up here. The thing someone wouldn't put on the table in front of the room at 11am tends to come out over dinner. Some of these members have been in the room five and six years, and the relationships outlast any single session.

    The boardroom at the Movenpick Hobart set for a working session
    Hobart and the Derwent at dusk
    Dinner on the table in Hobart
    The Movenpick Hobart on Elizabeth Street

    The setting: the Mövenpick Hobart's boardroom for days one and two, the city around it, and the dinners we take together.

    Why join before the event, not the week of it

    You don't arrive at Hobart to start. You arrive ready.

    Join VBA Elite now and the build starts the week you join: the deep diagnostic runs on your own numbers, we get you clear on your strategy, and your plan is drafted before you ever get on the plane. Then Hobart does what only a room can do: work the details, with twelve owners and Den around one table.

    Before the room

    Clarity

    The diagnostic runs in your first 48 hours as a member. Your numbers analysed, your market and offer clear, your strategy on paper. That work is done before you get on the plane.

    In the room

    Camaraderie

    Two days working the details of that plan with people who run the same kind of business: team, systems, growth strategy, targets. Owners who've seen your problem from the inside, not theorised about it.

    After the room

    A clear plan

    You fly home with the next twelve months mapped and a weekly Boardroom that holds you to it. Clarity, camaraderie, and a clear plan for what to do next.

    The group around a Korean barbecue table at a mastermind dinner
    Members eating together at a long table
    Five members around a cafe table at breakfast
    A member presenting to the room during a working session

    Dinner both nights, and the shop talk that comes with it. Nobody has to perform.

    Seven out of seven

    We asked our last in-person room for their one takeaway. Nobody said the tools.

    Seven attendees, on camera, unprompted. Every single one answered with some version of the same thing.

    "Nothing beats being in the room with other people."

    Simon, London workshop

    "You can't do this stuff alone."

    Allan, London workshop

    "There's a special secret sauce to actually being there in the room."

    Steve, London workshop

    "The power of being in a room of like-minded people."

    Jim, London workshop

    "Being within a group, the group mindset, being around video business owners."

    Harry, London workshop

    "The act of doing it is almost more powerful than the topic that you come to study."

    Carl, London workshop

    "Being in the room with the guys, hearing that we are all in the same boat."

    Aaron, London workshop

    "If you run a video production agency, it's a pretty lonely business. Being in a room with 12 other peers where there's no egos, we're not competing against each other, we're just sharing the knowledge, our challenges, our wins. Nothing beats being in the room with other people."

    Simon Banks, Tall Boy Communications, London
    How you get a seat

    You take a seat.

    Hobart is what the Elite Boardroom does twice a year: the weekly room, in person. The only way in is to be a member, and members attend at no extra cost. Join before 31 October and you're in the room in Hobart, alongside the weekly Boardroom, Den one-to-one on Signal, and the build that starts the week you join.

    Ben, Chuffed Productions
    Matt, Balloon Tree Productions
    Sammy, Stream Adelaide
    The membership
    $1,700 USD per month

    Flat rate, cancel anytime, no minimum term, no application. Your Hobart seat, the working days and the dinners are included. You book your own flights and hotel.

    Take your seat, $1,700 USD a month

    All pricing in USD. For Australian clients, GST is included in the price. Full membership details at denlennie.com/elite-boardroom.

    Got a question before you decide? WhatsApp Den. It goes straight to his phone and he replies himself.